Benjo Toy Store Announces Its Upcoming Closure

Quebec City, November 14, 2024 – Once upon a time, in the heart of downtown Quebec City, there was a magical toy store…

After 20 years of adventures and heartwarming encounters, Benjo is announcing, with deep emotion, the upcoming closure of both the small and grand doors of its store on Saint-Joseph Street, in the Saint-Roch district. But take heart—this isn’t the end of the story. The iconic frog will continue its mission to support youth development in all areas of life through its ongoing philanthropic initiatives.

Benjo will remain open until January 31, 2025, and gift cards will be honored until its final day of operation. For more information, please visit our website at https://benjo.ca/pages/faq.

"For 20 years, thousands of children have walked through Benjo’s little door and stepped into a magical world created just for them. Every look of wonder, every radiant smile, every joyful squeal gave us moments of pure happiness. As of today, the frog enters legend, becoming a cherished dream we want to preserve. Its legacy will live on through the philanthropic foundation that bears its name."
— Geneviève Marcon, Founder of Benjo

"For my family and me, toys are a source of creativity, dreams, and precious memories. I will forever treasure the joy we’ve shared and the countless magical moments spent in Benjo’s enchanting world."
— Valérie Hamel, Co-Owner, Director, and Buyer for Benjo

We would like to express our heartfelt thanks to our dear clients and suppliers for your unwavering loyalty, and to our incredible team, who from day one have been driven by an insatiable passion for spreading enchantment every day.

To preserve all these joyful memories, we invite you to share your stories, photos, and favorite moments. These will forever be inscribed in the grand storybook of Benjo.

Flood us with your little and big moments by emailing them to this special treasure chest address: souvenirs@benjo.ca

As for the frog, it bids you farewell for now and invites you to hop aboard the train toward our next station: the Benjo Philanthropic Fund! Ready to join the adventure?

Take care, never stop playing, and above all, keep dreaming!

About Benjo Toy Store

With a mission to inspire, entertain, and spark the imagination of little ones, Benjo’s story is defined by a passionate, dedicated, and committed team. Over the years, they have brought wonder and joy to every visitor’s inner child. Benjo has always been devoted to offering the finest selection of toys and an unforgettable experience to its cherished clientele.