Celebrating 20 years of magic

Since 2004, Benjo has been more than just a toy store: it's an experience, an adventure where every visitor, big or small, is transported into a colorful, fairytale world. As soon as you walk through our doors, the cheerful atmosphere, fun toys and oversized decorations capture everyone's imagination. This 20th anniversary is a celebration of all those magical moments: of the children who enter through the little VIP door, of the parents who trust us to fill their little ones with wonder, and of our wonderful team who make every visit an unforgettable memory. Thank you for being part of this wonderful story!

Our history

Benjo is 20 years of magic, dreams and family adventures! Born of the owners' love for their children, Benjamin and Joséphine, the store takes its name from these two little inspirations. Since then, Benjo has become much more than a toy store: it's a family story passed on through a dedicated team, ready to put stars in the eyes of every customer.

We're proud to count among our ranks members who have been part of the adventure from the very beginning, and who continue to share our passion for magic and play

Committed to our community, we give back to the neighborhood every year through our Philanthropic Fund, helping families in need and perpetuating our mission to spread happiness beyond our doors.

  • Our mission

    Inspire, dream and laugh... with our wide selection of products that will inspire the imagination of your little ones. With our colorful decor, full of surprises that will make every visitor, young and old, dream. In our selection of games and toys that bring people together, invite them to share, make them smile and entertain them every day.

  • Our vision

    We aim to reach households across the country with our range of products for the whole family. Fun has no age limit, and there's nothing like learning while having fun ! Our specialized products will accompany you in your daily life and in your moments of entertainment, whatever your age.

  • Our values

    We make a point of choosing local suppliers first and foremost, and offering a wide selection of Quebec products. We also choose durable toys that can be used for more than one generation. We also implement eco-responsible procedures in all our daily operations.

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The most beautiful toy store

The adventure begins by taking "the little VIP door" on the vibrant St. Joseph Street. You'll be welcomed aboard the train to explore the store, meet Professor Bidule and his funny robot built entirely from recycled materials, get inspired by over 20 departments, and leave with a treat from our candy and sweets corner...

Dream with your eyes wide open and a smile on your face

Benjo is an incredible toy store in Quebec City, offering a welcoming atmosphere, exceptional service and a wide variety of toys for all ages. Children and parents can spend hours exploring the store's aisles, trying out the toys and discovering the many surprises ! It's a great place to find gifts for special occasions, and to enjoy family time together.

Because we believe that learning is much better when it's fun, we take great care to include a wide range of educational games, toys and books in our range. In fact, you can't pass by our children's bookstore section without stopping in. You'll find shelves filled with thousands of activity books, illustrated albums, novels, comics...